bauerhorst
UX UI Designer & Director
ReDesign Concept for Hobby Lobby App with Augmented Reality (AR) integration
Concept: Jessica Nunn
Designer: Jessica Nunn
Problem:
The goal for the redesign was to update the UI to be more modern and be able to hold up with the competition but also to introduce new practical features for the users and to re-organize the content for easier and quicker use.
Solution:
I introduced the right to left swipe on any screen, so the user is able to pull up the weekly ad at anytime. Also I included the coupon button as the first button in the tab bar, so the user can quickly pull it up while waiting in the check out lane.
I also introduced voice commands. Hobby Lobby has a huge catalog of products and by being able to use your voice to search for a specific item, we cut down the search time dramatically. I also envisioned an Augmented Reality feature that user would use to be able to see picture frames and art work, large furniture and decor items in their home before committing to the purchase. My favorite part about it though is that it helps you navigate through the store and makes it easier for you to find what you are looking for. It would have saved me many hours of time during my college days.
ReDesign Concept for Girl Scouts App with Augmented Reality (AR) integration
Concept: Alex Hogan & Jessica Nunn
Designer: Jessica Nunn
Problem:
We had the opportunity to redesign the Girl Scouts application, in an attempt to gain them as one of our clients. Since their age range of girls starts as early as 5 years old, we envisioned a new way of creating a password. Regular password creation can be complicated, hard to follow the rules and especially hard for a 5 year old to remember some 8+ letter and number and sign combination password.
Solution:
The idea was to create a more visual password for younger girls, as it is related to the Girl Scouts, which is fun to create and also easy to remember. I took the Girl Scouts logo as a basis and then a combination of Girl Scouts cookies and Patches with numbers a letters. On hard press of the cookie and the patches, you will also get the name for each, which also helps with memorizing your password.
The app also functions as an event calendar and a way to track who has received which patches, so to integrate some gamification and friendly competition on who collects which patch first. With the help of Augmented Reality, the girls can scan their environment, during their activities to collect their next patch, and see which patch they will be gaining and then see information about the patch and who in their group has received it already.
